Bottled Water Gets Wake Up Call Thanks to T.H.E.M.

Kraft Foods promotes its Crystal Light® On the Go brand to the world by spreading the news that “something really big is happening to water.” But the really big news about Crystal Light is not big at all. It comes in the form of single-serve flexible stick packaging, perfected by a company called Technical Help in Engineering and Marketing, otherwise known as T.H.E.M. (PRWEB Aug 15, 2006)

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